Santa Tracker is genius PR NORAD’s Santa Tracker is bug news worldwide every December. Here’s why: It’s genius content marketing that solves a few very tricky problems. How do you make a vast, expensive piece of US military infrastructure relevant to the population of the entire world, while projecting American values into regional hotspots? And,… Continue reading Why the Trumps love NORAD’s Santa Tracker: Genius content marketing
Tell a story in 300 words or less Flash fiction is all about brevity. From Ernest Hemingway’s famed six word story (look it up here!) to the Liberties Flash Fiction competition’s 300 words, it’s a great exercise. My story, Privilege Revoked, won the 2015 competition, and I publish it here for your enjoyment (Note: this story… Continue reading Flash fiction – Privilege Revoked by Gary J Byrnes
You hear it. The noise Without a big idea in your brand, marketing and advertising, you are wasting time and money, and you are boring your audience. Pretty much all advertising these days is dull, doing nothing for the brand, merely adding to the noise. And the amount of media noise that we are subjected… Continue reading What’s the Big Idea?
Don’t listen to climate change deniers The climate solution is hemp. Whatever the deniers may claim, the devastating weather events that are the ‘new normal’ are a result of climate change. Carbon dioxide is the biggest problem in climate change. We produce it by burning coal, petrol and gas in electricity production and transportation. Agriculture… Continue reading Hemp absorbs up to 10 tons of CO2 per acre, hemp is the climate solution
GOLEM by Gary J Byrnes Dachau, Germany – 1944 I The moon showed her face as the wasted man looked into his killer’s eyes. He smiled, weakly. One last time, he held the page of crumpled newspaper close to his failing eyes, squinted, nodded. ‘Yes. You can kill me now.’ Strong hands closed around the… Continue reading Golem. A short story by Gary J Byrnes
I had the idea for Vampire Story a couple of years back. The idea being to tie Bram Stoker, author of Dracula, in with modern vampires living in Stoker’s hometown of Dublin. I knew I had to make a film, to direct the telling of the story. My friend Padraig said he’d back it. So he became the producer.… Continue reading Vampire Story – book, film and music
Peasant Ireland Picture the times: Peasants roamed the shabby streets, gathering the droppings from passing horses and the occasional nuggets of coal that fell from carts, numbed the pain of existence with stout and whiskey. It was a filthy land, the deep wounds left by tribal conflicts still oozing poison. Into the social void, the… Continue reading Vote yes to remove blasphemy from Ireland’s Constitution (Yes we did!)
Just when you thought that life couldn’t get any better, along come three awesome, free ebooks Bite-sized adventures that might just change your life, and how you see the world. Grab these free ebook trilogies from iTunes right now, then share this link out among friends, family and everyone who deserves a special treat: the joy… Continue reading Ebook bestsellers! A trio of trilogies – for free!
THE WRITER (or, Who wrote the Bible?) Rome, The Empire – 40 CE Rats feasted on a dead drunk, but out of sight. A heavy evening after the scorched afternoon; late summer, the month of the God Emperor Augustus. The air glowed, smoke from thousands of oil lamps and open fires catching the sun’s fading… Continue reading The Writer (or, Who wrote the Bible?). A short story by Gary J Byrnes
SEO marketing is about getting a high search ranking on Google as a key way to drive new business, which can be digital or traditional. SEO means Search Engine Optimization: You optimize your website so that the Google search engine/algorithm knows what it’s about and who it’s relevant for. Algorithm is a fancy name for… Continue reading SEO marketing – How to rank on Google
Kids’ books and learning to read I can’t stress the importance of books for kids. I’m a huge fan of the works of Roald Dahl, but there are few other writers who even come close to his ability. So I decided to write some books for my own kids, and to publish them for everyone who sees… Continue reading Awesome books for kids!